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Merchants of Cool
By: Kendra Hurley
Published: July 31, 2006
Category:
In Brief

"According to young professionals working in fields in which fluency in the dialects and habits of teenagers is paramount, hanging out with high schoolers is cool, and sometimes even professionally advantageous," the New York Times reports. "Often these teenagers are known as 'the intern.'...While they get college-résumé-boosting work experience, not to mention entree into clubs and parties, their employers get around-the-clock muses and ambassadors to youth culture." The employers praise teens for bringing "authenticity" and energy to the office, but struggle with boundaries: Is it OK to let a teen drive your car? How much is a teen a friend, how much an employee?

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